Akamai Premium Support Enables Viacom to Quickly Launch Sites and Execute Flawless Events While Minimizing Internal Resources

Viacom, a leading global entertainment content company, engages audiences across the globe through television, motion pictures, and a wide range of digital media. The company’s family of prominent and respected brands includes MTV, VH1, Comedy Central, Nickelodeon, BET Networks, and Paramount Pictures. Viacom operates over 1,000 global sites and prides itself on being on the cutting edge of online technology and content.

For over a decade, Viacom had benefited from using services such as Akamai Media Delivery, Dynamic Site Delivery, and Rich Media Accelerator to support its online initiatives. Its experience had always been that Akamai followed through on commitments and was dedicated to helping Viacom succeed. “It was natural to sign on for Premium Support with Akamai – it provides full event management, covering everything from event planning to post-event support,” explains Rob Roskin, Manager of Video Operations & Emerging Technologies for Viacom.

The Premium Support team works in conjunction with Viacom's knowledgeable Web operations team to maintain order and quality across the more than 1,000 sites Viacom operates. With insight into the variety of Viacom projects in place at any given time, the Akamai team can help Viacom's global team and individual Viacom business units extract the most value from their efforts and Akamai services. Plus, by coordinating activities and communications between different departments within Akamai, the Premium Support team forms a bridge that streamlines interactions.

With so many sites and events to support, Viacom’s team does all it can to maximize efficiency and productivity. The Akamai Integrated Account Team serves as a seamless extension of Viacom’s team. "The Akamai team is well versed in our business, culture, history with Akamai, and current and future Web initiatives. This allows us to hit the ground running with each new project," says Roskin.

"Akamai Premium Support has enabled us to formalize the integration of Akamai services with our processes. As a result, we can easily scale to satisfy requirements on a global basis."
—Rob Roskin, Manager of Video Operations & Emerging Technologies, Viacom