Key Impacts
- Reduces development time from weeks to days
- Frees designers to focus on creative and enhancements
- Can easily support various media types, from podcasts to usergenerated content
- Simplifies the process of monetizing content
- Eliminates concerns about end-user performance issues
Adveno is an interactive production company that has been always at the forefront of interactive development. The company's staff of developers, designers, and information architects focus on delivering a high-quality, world-class interactive product that helps its clients achieve their goals. BMW, State of New Jersey, and Lower Manhattan Development Corporation are just a few of Adveno's satisfied customers. Developing a video player based on the Akamai Media Player Framework for Flash has allowed Adveno to focus on client needs and player functionality instead of the technical details usually associated with video player development.
"As we worked to create video applications that took advantage of Adobe Flash and Akamai Stream OS, we were bogged down with time-consuming development work. Our developers would have to create a database, write a workflow, and ensure seamless integration between the application and the Stream OS network. As a result, it would often take weeks to launch a new application and our costs were higher than we would have liked because we had to dedicate so many resources to each project", explains Robbie Cohen, CEO of Adveno. The Akamai Media Player Framework for Flash provides a code library that supports industry standards such as Yahoo! Media RSS 2.0 as well as Akamai-based workflows, and is tightly integrated with the Stream OS delivery network. Because the toolkit removes the need for developers to worry about application communication with the Stream OS delivery network, developers can focus on the more creative aspects of their applications. "The fact that we were able to capture the company's brand and deliver a compelling player in a mere three days would not have been possible without the Akamai Media Player Framework. The Media Player Framework actually helps our designers channel their creativity and removes the need to worry about end-user performance issues," says Cohen.
"The Media Player Framework streamlines the process for developing rich video applications, virtually eliminating the time usually spent on coding, debugging, and QA."
—Robbie Cohen, CEO, Adveno
