Key Impacts
- Quadrupled number of registered users
- Ability to provide data to clients on demand
- Ability to restrict access to certain content to stay in compliance with licensing and rights restrictions using Akamai EdgeScape.
CSTV Networks, Inc. started in April 2003 and now part of CBS Corporation, is the leading digital sports media company and the first 24-hour network devoted exclusively to college sports. The company delivers comprehensive coverage including regular-season and championship events for over 35 men’s and women's college sports as well as a host of new original programming. CSTV reaches its nearly 15 million subscribers through agreements with distributors representing more than 52 million homes nationwide, including Adelphia, Charter, Comcast, Cox, DirecTV, Dish Networks, and Time Warner Cable. The company’s innovative All-Access broadband channels—first launched in 200—have long set the standard for streamed sporting events.
Since launching at the end of August, CSTV’s All-Access network has registered a record number of users. Using Akamai allowed CSTV to aggressively pursue a larger audience without worrying about whether or not they could support everyone. In addition, CSTV is using Akamai’s geo-targeting solution "EdgeScape" to restrict access to certain content to stay in compliance with licensing and rights restrictions. The insight and control enabled by Akamai has allowed both CSTV and its partners to customize offerings for maximum effectiveness and ROI.
"Launching a project of this complexity in four months was nothing short of miraculous. Akamai Professional Services was instrumental in helping us pull this off."
—Ed Talvy, VP of Client Services, CSTV
