Smart Furniture.com
SmartFurniture.com
TJ GentlePresident & CEO
SmartFurniture.com
TJ Gentle
President & CEO
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"Our customers were able to find our site more effectively, when they were on our site they were able to navigate through it more efficiently and the result of that was increased add to carts, and increased in conversions and sales"
SmartFurniture.com, a small privately held retailer, takes a unique approach to selling furniture. By combining customized design with outstanding customer service, the company has set itself apart. In addition to enjoying steady growth year after year, SmartFurniture.com has garnered recognition from the National Retail Federation and the National Federation of Independent Businesses, among others. Its Web site features approximately 3,000 products across nearly 7,000 pages, and serves approximately 100,000 site visitors per month.
After exploring its options – including expanding in-house infrastructure – and conducting due diligence, SmartFurniture.com chose the Akamai Dynamic Site Accelerator (DSA) solution. "It wouldn't have been a wise use of our funds to spend hundreds of thousands of dollars on hardware and software when there's a time-tested solution available that many leading e-commerce companies use. We couldn't find another solution provider with as impressive a reputation or customer list as Akamai," explains Gentle.