Retail & Consumer Goods
Connecting shoppers at the right time and then converting browsers to buyers is every retailer’s goal. But the face of commerce has changed. In the faster forward world, consumers browse and purchase across multiple touch points including the web, mobile and social channels, as well as brick-and-mortar stores.
To connect with omnichannel shoppers, retailers need to meet their expectations for fast, secure, personalized experiences.
Engage and convert consumers with fast, personalized experiences
With shoppers using a range of devices, browsers and carriers, retail websites need to deliver content and applications quickly in a variety of scenarios. The Akamai Intelligent Platform™ enables retailers to grow revenue and conduct business globally while managing the complexity of peak demand and mobile devices, keeping website and application performance high and scaling instantly to meet peak, seasonal crowds.
Reduce complexity and gain business intelligence
Akamai simplifies your business by enabling you to outsource infrastructure and complexity, while providing valuable real-time global data to inform your business decisions. And because our ‘always on’ protection is delivered far from the data center at the edges of the Internet, customers, content and transaction information is secure and protected.