ATTRAQT provides cloud-based and server-to-server SaaS tools that maximize Onsite Search, Online Merchandising and eCommerce Personalization for eCommerce retailers. With easy-to-use interfaces and effective technology, ATTRAQT helps retailers make their online shop as attractive and successful as their brick-and-mortar stores.
ATTRAQT offers two distinct products that enhance and extend retail platform capabilities and put the power and control back in the hands of the merchandising teams.
Both products, Freestyle Merchandising and Fredhopper, are easily managed without the need for extensive IT support. Offering a highly configurable, real-time platform that uniquely controls onsite search, online merchandising and eCommerce personalization in a single system, ATTRAQT ensures a complete and seamless user experience that drives conversion.
Some of the industry’s leading retailers are already harnessing the power of ATTRAQT’s services, including: ASOS, House of Fraser, The North Face, Boulanger, Intergamma, Eddie Bauer, Timberland, Volcom, Waitrose and many more.
The company was founded in 2003 as Locayta Limited and rebranded in early 2014 as ATTRAQT. ATTRAQT acquired Fredhopper in 2017. The combined company serves online retailers across the UK, US, Europe and ANZ.