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Akamai Accelerates Tetrisfriends.com Resulting in Four Times the Performance Gain
Akamai Technologies, Inc. (NASDAQ: AKAM), the leader in powering rich media, dynamic transactions and enterprise applications online, today announced that Tetris® Friends Online Games (www.tetrisfriends.com) by Tetris Online, Inc. has seen marked improvement in site performance since implementing Akamai's Dynamic Site Delivery solution. Building on the global popularity of the game, Tetris Online switched to Akamai for a solution that would support the international launch of Tetris Friends Online Games.
Since turning on Akamai, Tetris Friends Online Games has tracked increased site speed of more than four times, coupled by decreased game load times and faster access to other digital assets on the site. As Tetris Online looks to continuously optimize the performance of Tetris Friends Online Games for the millions users who access it monthly, they plan to continue to accelerate more assets using Akamai's platform. Tetris Friends Online Games has already reduced its total bandwidth costs by 70 percent due to offloading traffic from their servers to Akamai’s globally-distributed platform. In addition, the site has seen a large reduction in latency.
"Akamai has already exceeded our expectations in many areas, making it the clear choice for addressing our short-term and long-term business needs," said Casey Pelkey, Tetris Online's vice president of marketing. "From a performance standpoint, Akamai began delivering impressive results from the moment we implemented them into our online product. Our largest performance gains are clearly being seen from international traffic, especially with improvements in repeat visits. We're confident our audience, both users and advertisers, will greatly benefit from Akamai's solution."
To optimize the delivery of rich, heavy Web pages and dynamic content, Tetris Friends Online Games is leveraging Akamai's globally-distributed content delivery and acceleration platform to improve performance and drive increased consumption for an overall higher quality Web experience. In order to increase share of audience within the highly competitive online entertainment sector, Tetris Online, Inc. is providing Tetris fans with hassle-free access to an unprecedented line-up of authentic Tetris games.
"Online gaming sites have a passionate user base with increasingly high standards. Therefore, the gaming experience needs to be close to flawless in order to stay competitive," said Tim Napoleon, chief strategist for digital media, at Akamai. "As content continues to grow more rich and dynamic; therefore, many traditional content delivery networks are challenged to meet the needs of their customers. Akamai's ability to accelerate dynamic content for Tetris Friends Online Games has immediately resulted in more pages served, more games played and increased user engagement. As competition within the online entertainment arena increases, site performance and the overall end-user experience are critical business issues that Akamai's solutions can help solve.
About Tetris® Friends Online Games
Tetris® Friends Online Games (www.tetrisfriends.com) is the only official destination in North America and Europe for fans of the world-famous TETRIS® game to enjoy hassle-free access to a growing selection of Flash-based Tetris games and other exciting features that don’t require unfriendly plug-ins or large downloads. Millions of users visit the site monthly to experience one of the greatest puzzle games ever made in new and challenging ways. Visitors can measure their performance on comprehensive leaderboards that feature full game replays. They can also customize their gaming experience with special Tetris designs and avatars. In addition, visitors can check out tips and tutorials, as well as an extensive gallery of all things Tetris from all across the globe.
About Tetris Online, Inc.
Tetris Online, Inc. is the exclusive online licensee of The Tetris Company, LLC of all rights to the world-famous TETRIS® game in North America and Europe. Founded in January 2006 by Minoru Arakawa and Henk Rogers, Tetris Online is a developer and publisher of electronic entertainment properties. Titles include Tetris Party for WiiWare™, Tetris Splash for Xbox LIVE® Arcade, and Tetris Friends Online Games, which can currently be found at www.tetrisfriends.com. Tetris Online is privately held and headquartered in Honolulu, Hawaii.
The Akamai Difference
Akamai® provides market-leading managed services for powering rich media, dynamic transactions, and enterprise applications online. Having pioneered the content delivery market one decade ago, Akamai's services have been adopted by the world's most recognized brands across diverse industries. The alternative to centralized Web infrastructure, Akamai's global network of tens of thousands of distributed servers provides the scale, reliability, insight and performance for businesses to succeed online. Akamai has transformed the Internet into a more viable place to inform, entertain, interact, and collaborate. To experience The Akamai Difference, visit www.akamai.com.
Akamai Statement Under the Private Securities Litigation Reform Act
The release contains information about future expectations, plans and prospects of Akamai's management that constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by these forward-looking statements as a result of various important factors including, but not limited to, the effects of any attempts to intentionally disrupt our services or network by hackers or others, failure to have available sufficient transmission capacity, changes in Akamai's relationship with Tetris, a failure of Akamai's network infrastructure, and other factors that are discussed in the Company's Annual Report on Form 10-K, quarterly reports on Form 10-Q, and other documents periodically filed with the SEC.