Data is foundational. In order to meet the demands of your audiences and have a competitive advantage in the industry, you need to understand online video engagement and gain insight into how your workflow is performing. This information helps you make informed, strategic decisions.
Media Analytics is a cloud-based, self-service client side solution that provides visibility into online video (live events, 24/7 live linear streams, or video on-demand) performance, quality of experience, and audience behavior through monitoring crucial metrics that power media business decisions.
Media Analytics is comprised of two key modules that help content providers get a pulse on their business by providing data and insights to retain, track, monetize and further engage their online audiences.
See how Media Analytics provides insights into key drivers of video quality and audience engagement through robust, client-side monitoring and reportingWatch Now
Plenty of industry surveys publish what people say about negative video streaming experiences. Only Akamai commissioned a study that uncovers science linking video quality to viewers’ emotional responses, and tells you what it means for your business performance.Learn More
Our managed solution is designed for customers looking to offload (or supplement) 24x7 proactive monitoring, alerting, live support, and mitigation for their OTT video streams. It provides direct access to Akamai media experts who have unprecedented network visibility and offers hands-on assistance when needed.Learn More
Over 50 default metrics to track audience engagement (e.g., viewers, visits, and play duration) and stream performance (e.g., bitrate, dropped frames, and connection speed) to gain intimate insight into the quality of the online viewing experience.
Segment, filter, and group data for additional insights through leveraging a range of video dimensions from ISP and geography to OS and player domain. Use these values to track custom information according to your own operational needs or classification requirements.
Access standard dashboards for an overview (or easily build supplementary custom dashboards) that meet your business’ needs. Reports can be scheduled for regular notifications or are available in a range of various downloadable visual formats.
Multi Platform Support
Media Analytics supports a wide range of player environments (iOS apps, Android, Xbox, HTML5, Roku), online media formats and platforms (Adobe Flash, iOS, Silverlight), and online video content types (live events, VOD, and 24/7 live streams).
Monitor Streams in Real-time
Optimize video performance for the best experience across live streaming events, 24/7 live linear operations or on demand consumption.
Engage, Grow, and Monetize
Through insights into video performance and viewer engagement to grow your business.
Track and Optimize Video Performance
For the best viewing experience across a range devices through integration with multiple online players.
Gain and Share Key Trends and Insights
Insights into your content distribution and audience engagement with summary dashboards and customizable reports.
Achieve broadcast quality live linear streams, without trade-offs
Keep audiences engaged and delivery high quality experiences
Video on Demand
Reliably deliver secure, quality on demand streams
Achieving broadcast-quality live linear streams requires a new approach. Learn how Akamai’s purpose-built solution helps delivery the highest quality, 24/7 streams without trade-offs between low latency, reliability, and scalability.Read More
From sports to breaking news, live events drive passionate viewer engagement, but quality issues can threaten the success of your video operation. Learn how Akamai has applied 20 years of video experience to help delivery high-quality, engaging experience to your online viewers at scale.Learn More
Video on Demand
As the size of your audience grows, so does demand for content on their terms. Discover how Akamai can help you reliably deliver high-quality streams to keep viewers engaged and loyal - no matter the location, device type, or network condition.Learn More