Flight Network

Akamai Helps Flight Network Increase Conversion Rate by 8% While Providing a Platform on Which It Can Continue to Grow Internationally

"Any ecommerce site that wants to provide the best possible, most reliable experience should use Akamai."

"As our traffic has increased significantly year over year, with much of the growth from our international expansion and anincrease in mobile usage, we simply could not have maintained our trajectory without Akamai."

"Akamai gives us the flexibility to introduce new applications for content seamlessly improving the site experience as we’re adding new markets and new applications. We can trust Akamai to deliver and that gives us peace of mind."

"As an ecommerce site we considered cloud-based and hosted solutions but ultimately decided to go with the best performing and most flexible to help us deliver a seamless mobile experience as fast, reliable and secure as our desktop experience."

Derek Marshall , Chief Technology Officer , Flight Network

The Situation

Flight Network is an online travel company based in Ontario, Canada with 350+ employees around the world. Formed in 2005, Flight Network has grown to become the largest Canadian-owned online travel agency, seeing millions of visitors each month. Its industry-first Price Drop Protection offers customers the unique ability to book early and save later should the price of their trip drop. Being a customer- focused company, it has seen rapid growth since its inception and this has led to the challenge of supporting its growth to ensure its customers continue to have great travel booking experiences.

The Challenge

Flight Network realized that on its current trajectory, it would quickly exceed the limits of its current systems. On top of growth and scaling challenges, it needed to serve an increasingly global customer base while delivering more consistent experiences, particularly on mobile devices. Being in a highly competitive market where price is often a key differentiator, Flight Network realized it needed a partner that could help them align to customers’ needs by building a great customer experience - rather than trying to compete on price.

The Goals

Due to Flight Network's incredible growth, it needed to tackle three key challenges:

  • Deliver a Superior Customer Experience: The company wanted to make sure that its customers would get a consistent customer experience
  • Serve a Global Customer: As more of Flight Network's customers were becoming global, it realized it needed to build out an infrastructure and partner ecosystem to ensure it could deliver a great experience, anywhere in the world
  • Provide an Exceptional Mobile Experience: Another important trend in the market is the increasingly mobile traveler - Flight Network needed a partner to help them ensure these mobile travelers would get a reliable, consistent and fast experience regardless of the device

Why Akamai

Deliver a Superior Customer Experience

Flight Network evaluated both cloud-based and hosted solutions. It finally chose to partner with the best solution with the scale to support its growth. As customer experience becomes a cornerstone of a successful ecommerce company, it is paramount that Flight Network enables customers to easily find its site. In addition, when on-site, it wanted to ensure that customers could easily search, research and buy the services they desired. However, with its only data center located in Ontario, Flight Network knew it would be difficult to provide a consistent, fast and secure experience to all of its customers. The logical choice was to partner with Akamai to deliver a global network with a 100% uptime guarantee that allows Flight Network to address its immediate challenges and prepare for future growth.

Serve a Global Customer

As more and more of its customers were engaging with Flight Network across the globe, it quickly recognized the opportunity this presented to expand its footprint and grow revenue. Flight Network also recognized the challenge it faced in providing a consistently excellent customer experience to this wide spread customer base.

With Akamai, Flight Network found a partner that could help deliver a fast, reliable and secure connection to its customers wherever they may be, with a minimum of effort and infrastructure investment.

Provide an Exceptional Mobile Experience

It's a mobile world and nowhere is that more evident than in travel. While most of initial bookings are still done on desktops, travelers are inherently mobile. Travelers on mobile devices need to access vital information while on the move, whether to check a flight or gate number, confirm or change a hotel reservation or any number of other immediate needs that arise. Flight Network recognized this need and sought a solution that would enable it to provide a seamless, worry-free mobile experience to earn the trust of their customers. Working with Akamai was the natural path to provide the best possible mobile experience on any device, anywhere.

About Flight Network

Formed in 2005, Flight Network has grown to become the largest Canadian-owned online travel agency in Canada. We’ve done this through our unique ability to offer the best prices, as well as using technology to improve the entire travel booking experience and convenience for our customers. Today, Flight Network is positioned to lead the way as travel moves increasingly mobile, with consumers demanding better services and convenience from the travel companies they do business with. For more information visit www.flightnetwork.com.

About Akamai

Akamai secures and delivers digital experiences for the world’s largest companies. Akamai’s intelligent edge platform surrounds everything, from the enterprise to the cloud, so customers and their businesses can be fast, smart, and secure. Top brands globally rely on Akamai to help them realize competitive advantage through agile solutions that extend the power of their multi-cloud architectures. Akamai keeps decisions, apps and experiences closer to users than anyone — and attacks and threats far away. Akamai’s portfolio of edge security, web and mobile performance, enterprise access and video delivery solutions is supported by unmatched customer service, analytics and 24/7/365 monitoring. To learn why the world’s top brands trust Akamai, visit www.akamai.com, blogs.akamai.com, or @Akamai on Twitter. You can find our global contact information at www.akamai.com/locations.