Akamai Bot Manager

Bot Manager

Stop the most sophisticated bots

Not all bots are created equal ― some are helpful, most are a nuisance, and others harm your business by leading to account takeover and fraud. Because bots are evolving to evade current detection technologies, the risks and costs for organizations are exploding — requiring a new and innovative approach. Bot Manager delivers advanced bot detection to spot and avert the most evasive threats, so you stay ahead of the evolving bot landscape and stop the most sophisticated bots at the edge ― keeping them away from your business.

Bot Manager Product Brief
Akamai Bot Manager Video
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Benefits

Better control your web traffic

You interact with more than just your customers through your website. Better understand who is coming to your website and what they are trying to do. Then, apply the right policies to control how they can interact with you, what content they can see, and their impacts on your business.

Maximize and protect online revenue

Your website has an integral role in your online business strategy. Whether you sell products or services, monetize visitors through ad revenue, or are trying to improve your search rankings, Bot Manager helps you protect and optimize how your content is consumed in order to drive revenue from your website.

Maintain competitive advantage

Whether it is to price match or repurpose your value-added content, your competitors often scrape your website to gain an advantage in the market. Bot Manager can help you better manage your online competitive dynamics and retain control over your customer relationships.

Minimize impacts of web fraud

Reduce your financial risk by protecting your website against credential abuse, gift card balance checking, and other forms of web fraud. Bot Manager can detect and identify the most sophisticated bots—including those seen conducting these types of attacks.

Granular visibility into bot traffic

Better support and provide greater value to the business. With granular and real-time visibility into bot traffic, Bot Manager helps you reduce the time to visibility and enables you to provide better insights to your business about the makeup of their bot traffic.

Reduce IT costs and overhead

Offload both your bot traffic and the operational overhead required to identify and manage it to the Akamai cloud delivery platform.

How Bot Manager Works

Bot Manager Reference Architecture

Bot Manager is built on the Akamai Intelligent Edge Platform with more than 240,000 servers around the world for unmatched scale, resiliency, and performance. Clients ― real users and bots ― connect to your web application through the most optimal Akamai server, and Bot Manager detects, identifies, and manages bots at the edge ― before they get to your applications or data centers.

Bot Manager is designed to take the configured actions on bot activity at the edge server, forwarding only clean traffic to the origin. Supervised, unsupervised, and deep learning algorithms adjust to trends in legitimate and malicious traffic, and managed security services tune Bot Manager protections and respond to attacks. Bot Manager integrates with other Akamai security solutions, including distributed denial-of-service (DDoS) protection and web application firewall (WAF), for comprehensive application security.

Features

Most advanced bot detection

Bot Manager employs multiple layered detections to identify bot activity, including signature-based, behavioral, and statistical anomaly detections. Signatureless approaches that leverage big data and machine learning distinguish the most advanced bot activity from legitimate use.

Deep learning algorithms

Delivering over 95 exabytes of data across billions of devices for over 6,000 of the largest online companies, Akamai has tremendous insight into legitimate and malicious traffic. Vast amounts of data feed machine learning algorithms for highly accurate results.

Human behavior differentiation

Understanding human interactions requires more than evidence of a single keyboard stroke. Bot Manager analyzes hundreds of behavioral, browser, and device signals and compares them against legitimate human behavior over time.

Unmatched bot traffic visibility

Akamai has a deep understanding of both bot and human traffic, with visibility into 485 million bot requests per hour and 280 million bot logins a day, as well as interactions with 1.3 billion clients and up to 82 Tbps of legitimate traffic, on average, every day.

Protecting pages and applications

Bot Manager protects your entire site, not just login pages. This allows you to tailor bot defenses to address a variety of risks, including high-value destinations such as login and account registration pages, as well product and marketing pages throughout your site.

Mobile app protection

Bots will seek out any weak point, probing for unprotected pages and endpoints. Bot Manager extends from your web pages to native mobile applications using the same advanced bot detections, making it easy to protect your entire attack surface.

Flexible management actions

With a range of advanced, conditional, and challenge actions out of the box, Bot Manager lets you shape traffic to achieve your business objectives. As bots vary, so should your responses ― from basic tactics to advanced mitigation that slows bot traffic or serves alternate content.

Granular reporting

Dashboards provide a high-level view of bot traffic, then allow you to drill down further with snapshots of protected endpoints and analytics to help you better understand bot impact. Bot Manager integrates with other security solutions and your SIEM for a holistic view of security posture.

Use Cases

Credential stuffing

Giant botnets validate lists of stolen credentials available on the dark web. Since users often repurpose credentials for multiple sites, successful attempts lead to online account takeover and fraud. The higher value the target, the more sophisticated the credential stuffing attack.
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Malicious account signup

Attackers use bots to create accounts or register for online services in order to obtain benefits or exploit usernames that are already established. Successful signups lead to online fraud and account takeovers, costing you time and revenue.

Account takeover

Credential stuffing is a bot attack ― preventing it reduces the number of validated user accounts susceptible to account takeovers. What can bot management save you? A large financial services institution cut account takeover losses from $100,000 to $1,000 a day.

Inventory manipulation

Third parties use bots to track sales of heavily promoted, high-demand, or limited-supply goods ― such as event tickets or special editions ― reselling inventory on the gray market. Limited access leads to poor customer experiences, brand damage, and unrealized marketing investments.

Travel booking

Bots continuously scrape flight fares and schedules, as well as hotel and transportation rates, from travel booking sites. When this information is uploaded and stored online through third-party global distribution systems that charge fees based on each lookup, bot traffic drives up your costs.

Gift card balances

Botnets use brute force to test multiple gift card and PIN numbers, enabling attackers to drain any stored value when a correct combination is found. If successful, your business can experience losses due to fraudulent purchases and customer reimbursements.
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Pricing and content scraping

Proprietary information such as product details, special pricing, and news articles are available online to attract and engage your users. When bots scrape that information to undercut deals, divert visitors, or steal clicks, it results in financial losses, missed ad revenue, and wasted marketing spend.

Good bot management

Partners, financial aggregators, authorized fare trackers, and search engines are just some of the good bots you need to manage. But even good bots can be aggressive, and impact online performance and experiences for legitimate users.

Akamai Insights