Blue Code Hero Background

The Recording Academy

Akamai helps enable The Recording Academy to deliver a seamless, globalized GRAMMYs experience online to music fans everywhere

The relationship with Akamai and AMV ensures we have a seamless, glitch-free globalized experience for all of our friends, fans and followers and all of our social ecosystem.

Evan Greene, CMO, The Recording Academy

The Recording Academy is a 57 year old not for profit trade organization known for producing the GRAMMYs, a television program that became one of the biggest brands in the history of music.

GRAMMY Live was created a few years ago with the goal of creating a more immersive, interactive online experience to engage music fans in a way that brought them closer to the GRAMMYs. Essentially, The Recording Academy wanted to take people behind the velvet rope during GRAMMY Week and provide the ultimate music experience to fans around the globe.

When concepting the idea for GRAMMY Live there was a clear choice for whom they wanted to partner with. They leveraged Akamai as well as an existing partnership with AMV Digital Media to deliver flawless live and on-demand GRAMMY content to viewers around the world.

Through their integrated relationship with Akamai, The Recording Academy is able to deliver a seamless globalized online experience to music fans, providing the ultimate backstage pass to the GRAMMYs regardless of where viewers are located or what device they’re using.


Related Customer Stories

Retail and Consumer Goods

Honda Motor Co., Ltd.

See the Honda Motor's global website case study. Discover how Akamai enabled Honda to provide a website with the same URL for both PC and smartphone users, and made it possible to handle a large numbers of visitors.
Read more
Download Delivery

iQiyi, Inc.

World’s second-largest video streaming (SVoD) service, iQiYi, relies on Akamai to deliver quality streaming experiences to it’s global audience.
Read more
Gaming

Riot Games

Riot Games was founded in 2006 by Brandon Beck and Marc Merrill with the intent to change the way video games are made and supported for players.
Read more